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What is online promotion? What do I need to do?

2024-09-15 14:18
I don't know what to do, I'm asking for guidance
2024-09-15 18:11

Online promotion refers to the process of advertising and promoting products and services to the majority of netizens through the Internet platform. It usually includes the following aspects: 1. Web site promotion: publish promotional information on your own website to attract potential customers, including advertising, search engine optimization, social media promotion, content marketing, etc. Search engine promotion: By placing advertisements on search engines, potential customers can see the existence of their website when searching for relevant keywords to improve the ranking of the website in search engines. 3. Social media promotion: By posting promotional information on social media platforms, attract potential customers 'attention and visit their own websites, including WeChat, Weibo, TikTok, Kuaishou, etc. 4. content marketing: by creating and publishing valuable content to attract potential customers to read and forward, including blog, news, videos, pictures, etc. E-mail marketing: By sending emails to potential customers to promote and promote products and services, you can increase brand awareness and loyalty. The purpose of online marketing was to increase sales and market share by making use of the advantages of the Internet to let more people understand and come into contact with products and services. It was necessary to choose the appropriate promotion methods and strategies according to the characteristics of different products and services to continuously optimize and adjust them to improve the promotion effect.

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