Why is the unpopular girl theme common in shoujo manga?

This trope works well because it allows for the exploration of social dynamics and personal development. The unpopular girl might gain confidence through the relationship, and the popular guy could learn to see beyond surface popularity. It also appeals to readers' fantasies of unexpected love and transformation.

It might be because it evokes strong emotions and makes the story more engaging for readers.

Typically, the story might start with the girl having a crush on the popular boy from afar. Then, through some unexpected events or shared experiences, they get closer and the boy starts to see her differently. Maybe there's also some drama with other girls being jealous of the unpopular girl.

The unpopular girl manga might not be popular due to poor art style or a lack of fresh ideas. Sometimes, it could also be that it doesn't resonate with the current trends in the manga market.

This trope works well because it challenges social norms and expectations. It shows that love can blossom in unexpected ways and that popularity isn't everything. Also, it gives readers a sense of hope and possibility.

One of the popular ones is 'Fruits Basket'. It's loved for its charming characters and heartwarming storylines.

Maybe she's on a secret mission or running away from something.

Maybe it's because the theme is too niche and doesn't appeal to a wide audience.

Perhaps she's pretending to be her cousin to solve a problem, gain an advantage, or escape from a difficult situation. It's a common plot device used to add intrigue and mystery to the story.

Perhaps she pretends to be a boy to challenge societal norms and prove that gender doesn't limit one's ability in basketball. It might also be a plot device to create drama and tension in the manga.