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What are the key factors in bricks and mortar success stories?

2024-11-11 16:52
2024-11-11 17:09

Location is a key factor. A good location can attract more foot traffic. For example, a store in a busy shopping mall is likely to get more customers. Another factor is customer service. Friendly and helpful staff can make customers feel welcome and more likely to return.

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One key factor is the ability to adapt. For instance, many traditional bookstores have added cafes to attract more customers. Community involvement can also be a factor. A local store that sponsors community events builds a connection with the locals. Another factor is having a clear target market. A high - end jewelry store will focus on a different customer segment than a discount store. Understanding this and tailoring everything from product selection to store decor to that market is crucial for bricks and mortar success.

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