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How did Zomato achieve success in its story?

2024-11-08 19:18
2024-11-08 22:41

One of the ways Zomato achieved success was by leveraging data analytics. They analyzed user behavior, preferences, and trends. Based on this data, they were able to personalize their services. For instance, they could recommend restaurants based on a user's past orders or location. This made their service more relevant and engaging for users.

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Zomato achieved success through its focus on user experience. They made their app user - friendly, with easy navigation and a clean interface. This made it appealing to a wide range of customers, from tech - savvy millennials to older generations.

Zomato's success can also be attributed to its ability to expand globally. They entered different markets and adapted to local cultures and tastes. They localized their app, offered local cuisine options, and even hired local teams to manage operations. This global expansion strategy allowed them to become a leading player in the food - tech industry.

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